May 14, 2026
Tech M&A Secrets: 10 Strategies to Boost Company Value Before Sale
In today’s changing tech M&A environment, buyers are more selective than ever—taking a closer look at your business model, revenue quality, and growth potential.
In this video, Corum Group outlines 10 proven strategies to increase (or protect) the value of your software or IT company before an exit. Whether you’re planning to sell soon or years from now, these insights will help you position your company for maximum valuation.
Takeaways:
- The most valuable companies are built with a clear exit strategy from day one
- Recurring, predictable revenue is one of the biggest drivers of valuation
- A strong, cohesive management team reduces buyer risk and increases appeal
- Customer churn below 5–10% is critical for SaaS valuation premiums
- Scalable processes, models, and discipline improve buyer confidence
- High customer concentration can reduce value or kill deals
- Strong cash flow and path to profitability are increasingly important
- Strategic partnerships and ecosystems enhance credibility and growth
- Year-over-year growth is a primary valuation driver, especially for SaaS
- Timing matters—selling during strong performance and market demand maximizes outcomes
With over 40 years of experience in tech M&A, Corum provides actionable insights used by top founders to achieve higher valuations and better exit outcomes.
Chapters
00:00 Introduction: Today’s Tech M&A Environment
00:17 #1 Start with an Exit Plan
01:08 #2 Increase Recurring Revenue
02:32 #3 Strengthen Your Management Team
03:53 #4 Reduce Customer Churn
04:57 #5 Build Discipline, Process & Scalable Models
05:47 #6 Reduce Customer Concentration Risk
06:30 #7 Improve Cash Flow & Profitability
07:41 #8 Build Partnerships & Alliances
08:37 #9 Drive Year-over-Year Growth
09:34 #10 Timing Your Exit
10:20 Final Thoughts & Next Steps
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